CEO Yanni Hufnagel is Changing How People Drink Water
While staying hydrated is necessary, most of us know very little about how much water we need to consume to maintain proper function. Research has shown that when we are dehydrated, our brain cells risk dying, and physical or emotional stress could be exacerbated. With this in mind, Yanni Hufnagel founded Lemon Perfect, dedicated to making it easier for consumers to stay hydrated. Lemon Perfect produces an all-natural, pulp-free, low-calorie, and low-carbohydrate lemonade that contains more water than other lemonade products today. “My goal has always been to make it easier for people to incorporate healthy habits into their lives,” says Hufnagel.
- Enhanced Waters Flood the Market
Over the past five years, the bottled water industry has become saturated with countless brands. Lemon Perfect has made it easier for consumers to embrace a healthy lifestyle by creating a drink high in water. “The bottled water business has experienced rapid growth over the last five years, especially around natural products, and lemonade was not necessarily a household name,” says Yanni Hufnagel. So, Hufnagel and his team decided to create a lemonade that contained as much water as possible. “The result is a great-tasting lemonade that has as much water in it as people’s recommended daily intake,” says Hufnagel.
- ‘Magic Inside the Bottle.’
Lemon Perfect uses a proprietary “magic formula” that alters the molecular structure of its product. “We can withstand freezing temperatures, and the freezing process delivers a better taste, which is great for consumers because most other brands weaken in flavor after freezing,” says Hufnagel. The result is a product that tastes better than the competition and contains more water.
- The ‘Everyman’s’ Formula
One of the main reasons why people buy bottled water is because it is convenient. “We have found that most people don’t want to drink their water out of a glass, so they opt for something less likely to get germs all over,” says Hufnagel. Lemon Perfect’s formula was designed with this in mind and allowed consumers to drink their water without worrying about particles ruining their glass. “It’s the same kind of glass you would have with a smoothie, so it lasts much longer,” says Hufnagel.
While staying hydrated is necessary, most of us know very little about how much water we need to consume to maintain proper function. Research has shown that when we are dehydrated, our brain cells risk dying, and physical or emotional stress could be exacerbated. With this in mind, Yanni Hufnagel founded Lemon Perfect, dedicated to…